Understanding
File Types
This guide will help you understand the most common file formats we use and how to prepare your files for the best printing results.
Why File Types Matter
Choosing the correct file type is crucial for ensuring your prints look their best. Different file formats are suited for different purposes, and using the right one can make a big difference in quality, color accuracy, and overall appearance.
Common File Types We Accept
1. PDF (Portable Document Format) OUR FAVORITE
- Best For: All types of print jobs
- Why We Love It: PDFs are versatile and can handle text, images, and graphics in a single file. They preserve formatting, so what you see on your screen is what we print.
- Tip: Ensure all fonts are embedded or outlined, and use high resolution for images (300 DPI or more).
- File Extension: Appears at the end of the file name as .pdf (example: “filename.pdf”)
2. JPEG or JPG (Joint Photographic Experts Group)
- Best For: Photographs and images with complex colors
- Why We Love It: JPEGs are widely compatible and great for detailed images. However, they can lose quality when compressed.
- Tip: Save your JPEGs at the highest quality setting to avoid any loss of detail.
- File Extension: Appears at the end of the file name as .jpg (example: “filename.jpg”)
3. PNG (Portable Network Graphics)
- Best For: Images with transparency or simple graphics
- Why We Love It: PNGs support transparency, making them perfect for logos and web graphics. They also maintain quality without compression.
- Tip: Use PNGs for graphics with large areas of solid color, such as logos or icons.
- File Extension: Appears at the end of the file name as .png (example: “filename.png”)
4. TIFF (Tagged Image File Format)
- Best For: High-quality images and professional photography
- Why We Love It: TIFF files are uncompressed and provide excellent quality. They are ideal for images that need to be printed at high resolutions.
- Tip: Ensure your TIFF files are saved in CMYK color mode for the best print results.
- File Extension: Appears at the end of the file name as .tiff (example: “filename.tiff”)
5. EPS (Encapsulated PostScript)
- Best For: Vector graphics and illustrations
- Why We Love It: EPS files are great for logos, illustrations, and any graphics that need to be scaled without losing quality.
- Tip: Make sure all text is converted to outlines to prevent font issues.
- File Extension: Appears at the end of the file name as .eps (example: “filename.eps”)
6. AI (Adobe Illustrator)
- Best For: Vector graphics created in Adobe Illustrator
- Why We Love It: AI files allow for easy editing and resizing without losing quality. They are perfect for creating detailed graphics and illustrations.
- Tip: Convert all text to outlines and include linked images or embed them within the file.
- File Extension: Appears at the end of the file name as .ai (example: “filename.ai”)
7. INDD (Adobe InDesign)
- Best For: Multi-page documents, layouts, and complex designs
- Why We Love It: INDD files are excellent for brochures, magazines, and any multi-page document. They allow for precise control over typography, layout, and design elements.
- Tip: Package your InDesign file to include all fonts and linked images. This ensures that nothing is missing when we open your file.
- File Extension: Appears at the end of the file name as .indd (example: “filename.indd”)
Preparing your files for print
Color Mode
- Use CMYK: Always convert your files to CMYK color mode before sending them to us. CMYK is the standard color model for printing, while RGB is for digital screens.
Resolution
- 300 DPI: Ensure all images are at least 300 DPI (dots per inch) for high-quality prints. Lower resolution images can appear pixelated and blurry.
Bleed and Margins
- Add Bleed: Extend your design 1/8 inch beyond the edge of your document to ensure there are no white borders after trimming. Click here to learn more about bleed.
- Keep Text Safe: Keep important text and graphics at least 1/4 inch away from the edge of your document to prevent them from being cut off.
Proofreading
- Check Twice: Double-check your files for any typos, errors, or unwanted elements. It’s always a good idea to get a second pair of eyes to review your design.
Need Help?
If you’re unsure about how to prepare your files or which file type to use, don’t hesitate to reach out to our friendly team. We’re here to help you every step of the way to ensure your prints look amazing.